Apple claims to have received four million orders internationally for its new iPhone 6 and iPhone 6 Plus handsets in the first 24 hours they were offered for sale.
Apple iPhone 6 The stylish new iPhone 6 and 6 Plus
The Cupertino, California, company founded by the late Steve Jobs and his business partner Steve Wozniak, announced the duo of new iPhones last week at a special media event in San Francisco.
There's a 4.7 inch iPhone 6 and a 5.5 inch iPhone 6 Plus which the company is describing as the biggest advancements in iPhone history. In truth Apple is playing catch up with its competitors who have been offering larger phones, sometimes known as phablets because they combine the functionality of a phone with a tablet, for years.
The new iPhones include Retina high definition displays, and which are also thinner than their predecessors.
"Both models are better in every way," Apple said in a press release sent to New Zealand media. "And include: the Apple-designed A8 chip with second generation 64-bit desktop-class architecture for blazing fast performance and power efficiency; advanced iSight and FaceTime HD cameras; ultrafast wireless technologies; and Apple Pay, an easy way to simply and securely make payments with just the touch of a finger."
Apple Pay will be available to iPhone 6 and iPhone 6 Plus customers in the US as a free update to iOS 8 this October.
"iPhone 6 and iPhone 6 Plus are better in every way, and we are thrilled customers love them as much as we do," said Apple chief executive Tim Cook. "Pre-orders for iPhone 6 and iPhone 6 Plus set a new record for Apple, and we can't wait to get our best iPhones yet into the hands of customers starting this Friday."
The new iPhones comes with the latest version of Apple's mobile operating system, iOS 8, preinstalled. Apple is calling it the biggest release since the App Store, featuring a simpler, faster and more intuitive user experience with new Messages and Photos features, predictive typing for Apple's QuickType keyboard and Family Sharing.
iOS 8 also includes the new Health app, which take a leaf out of the book of its competitors, giving users a clear overview of their health and fitness data and iCloud Drive, so you can store files and access them from anywhere.
iPhone 6 comes in gold, silver or space grey, and will be available in New Zealand for a recommended retail price of NZ$999 for the 16GB model, NZ$1,149 for the 64GB model and, for the first time, a new 128GB model for NZ$1,299. iPhone 6 Plus comes in gold, silver or space grey, and will be available in New Zealand for a recommended retail price of NZ$1,149 for the 16GB model, NZD$1,299 for the 64GB model and NZ$1,449 for the new 128GB model.
iPhone 6 and iPhone 6 Plus will be available from the Apple Online Store (www.apple.com/nz); through Spark, Vodafone, 2degrees and additional carriers; and from selected Apple Authorised Resellers beginning on September 26.